UI-heavy and light on the code, this website showcases my eye for aesthetic considerations within design.

Lucresia Schultz is a Denver-based acupuncturist and herbalist who hired me to develop a logo and brand identity for her private practice. After wrapping up a business card design, we decided to put the developed brand to a higher-dimensional test with a website design. Utilizing Squarespace for time-saving and simplicity, this project allowed me to explore a more maximalist palette utilizing darker colors in tandem with high contrast imagery. The website showcases beautiful, high-definition photography that centers Lucresia’s technique and experience juxtaposed with copy that captures her personal philosophy.